The objective of this study was to carry out a market review on various aspects of powdered cellulose. Investigation of markets, competitors, cellulose products on the market, potential applications, barriers to entry and other relevant factors in relation to cellulose powder. This was used by the client in their strategic planning.

Click here for a PDF of the contents of the study or look below for an outline.

Table of Contents

Objective

Method

Principal findings

  • Principal findings – markets
  • Principal findings – potential applications
  • Principal findings – competition

Conclusions

  • Conclusions – markets
  • Conclusions – potential applications
  • Conclusions – competition

Recommendations

Basic structure and production of cellulose

Properties and advantages of powdered cellulose

  • Overview
  • Food and beverages
  • Petfood
  • Cosmetics
  • Pharmaceuticals and health supplements

Powdered cellulose applications

Food and beverages

  • Petfood
  • Cosmetics
  • Pharmaceuticals and health supplements

Supermarket surveys

  • Overview

World market for powdered cellulose

  • Overview
    • Markets for powdered cellulose
    • Volume and value of powdered cellulose market
    • Diet/slimming drinks as a possible application area for powdered cellulose
    • Shredded cheese as a possible application area for powdered cellulose
    • Other areas of opportunity for powdered cellulose
    • Possible pharmaceutical application area for powdered cellulose
    • Players in the powdered cellulose market & barriers to entry
    • Recommended sales route

Manufacturers of powdered cellulose

  • Overview
  • Summary of 16 key manufacturers

Other pulp producers

Contact reports

  • 8 cellulose manufacturers/traders
  • 11 food
  • 2 petfood
  • 8 pharmaceuticals
  • 2 academic contacts

4 cellulose research/consulting centres

Appendix 1 – companies to consider as potential partners

13 Tables

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