The purpose of this review is to discuss and itemise the factors that can contribute to the success or failure of a company in biopesticides. Under each heading, there is a discussion of the issues and problems in that section. This is followed by one or more ‘success factors’ with a short statement of what a company should be doing to optimise its chances of success.
Definition of success: Success means making and selling products and making a profit in the biopesticides business. The quantity of success is defined by the amount of sales and profit.
Table of contents
Objectives of the Company
Funding
- Venture Capital
- Building Grand Facilities
- Emphasis on Creation of Intellectual Property
- Publicity
- Wheeling and Dealing
- Becoming Cost-Efficient
- Summary
- Corporate Funding
- The Sufficiency of Money
Technical Issues
- Strains of Micro-Organisms
- Biologically Active Compounds
- Maintaining a Biopesticide
- Fermentation
- Post-Fermentation
- Formulation
- Delivery
- Assay
Success in Production
Registration
Marketing and Sales
- Value (Selling Price) of a Biopesticide
- Accessible Markets and Marketing Focus
- Distribution and Sales
- Internal Integration