The objective of this report was to assist our client in its market development of a dermal delivery product designed to modify physiological processes in animals. The product is currently used to help prevent muscle cramps and has potential for use in various other applications to support animal health and nutrition. CPL’s client wanted help identifying market opportunities, and the value of those opportunities might be, and which channels could be used to address different markets.


For this study, CPL used patents, government databases, technical and scientific literature and contacts to identify applications likely to benefit from cellular signal technology, competing technologies, market potential and suitable market channels.

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Table of Contents




Principal findings

  • Licencing
  • Markets
  • Applications and Treatment Routes



The Licencing Deal

  • Deal Valuation
  • The Timeline
  • Example Valuations

Potential Channels

  • Animal Feed
    • Feed Additive Companies
  • Pet Food
    • Petfood Ingredients Companies
    • Petfood Manufacturers
  • Animal Health


  • Production Animals
    • Cattle and Buffalo
    • Horses, Mules and Asses
    • Pigs
    • Sheep and Goats
    • Rabbits and Hares
  • Aquaculture
  • Working Animals
    • Horses
  • Companion Animals
  • Feed And Petfood
    • Animal Feed
    • Aquaculture Feed
    • Pet Food

Potential Applications in Production Animal and Pets

  • 8 Potential Applications

31 Tables

39 Figures

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