In this case study, CPL Business Consultants assessed the potential for various mineral additives used as mycotoxin binders in animal feed. CPL produced a detailed report on the various product categories, their properties, benefits, trials data and the companies producing them.
The report included a strategy to diversify and enhance the existing product platform and portfolio and also information on how the client should position its products relative to the competition.
The cost and performance of mycotoxin binders vary by their source and physiochemical attributes. Therefore, CPL covered the various strategies used to differentiate these products and improve their performance. Click here for a PDF of the contents of the study, or see below for an outline.
Animal Feed Additives – Table of Contents
Principal Findings
- Zeolites
- Sepiolite
- Bentonite
- Calcium Carbonate
- Kaolin
Conclusions & Recommendations
- Zeolites
- Sepiolite
- Bentonite
- Calcium Carbonate
- Kaolin
Minerals Additives for Animal Feed
Zeolite
- Introduction to Zeolites
- Types of Zeolite
- Benefits in Use
- Comparison of products on the market
- Players and Products
Sepiolite
- Introduction
- Differential properties of Sepiolites
- In Use
- Product positioning
- Players and Products
Bentonite
- Introduction
- Bentonite Benefits in Use
- Product positioning
- Players and Products
Kaolin
- Introduction
- Kaolin Benefits in Use
- Product positioning and Marketing
- Players and Products
Calcium carbonate
- Introduction
- Calcium Carbonate Benefits in Use
- Product positioning
- Players and Products
Recent and Relevant Patents
- Zeolite
- Sepiolite
- Bentonite
- Probiotics
Contact Reports
62 Tables and 7 Figures
Have a look at our PowerPoint Introduction and Brochure describing deliverables, differentiators and case studies. You can also review eight case studies.