The objective of this project was to assist a client in assessing the potential for various mineral additives used to manage mycotoxin problems in animal feed.  The cost and performance of mycotoxin binders varies by their source and physiochemical attributes.  Various strategies are used to differentiate these products and improve their performance.

CPL Business Consultants produced a detailed report on the various product categories, their properties, benefits, trials data and companies producing them. We also advised our client on a strategy to diversify and enhance its exiting product platform including information on how it should position its products relative to the competition.

Click here for a PDF of the contents of the study or see below for an outline.

Have a look at our PowerPoint Introduction and Brochure describing deliverables, differentiators and case studies. Eight case studies can also be reviewed.

Animal Feed Additives – Table of Contents

Principal Findings

  • Zeolites
  • Sepiolite
  • Bentonite
  • Calcium Carbonate
  • Kaolin

Conclusions & Recommendations

  • Zeolites
  • Sepiolite
  • Bentonite
  • Calcium Carbonate
  • Kaolin

Minerals Additives for Animal Feed

Zeolite

  • Introduction
  • Types of Zeolite
  • Benefits in Use
  • Comparison of products on the market
  • Players and Products

Sepiolite

  • Introduction
  • Differential properties of Sepiolite
  • In Use
  • Product positioning
  • Players and Products

Bentonite

  • Introduction
  • Benefits in Use
  • Product positioning
  • Players and Products

Kaolin

  • Introduction
  • Benefits in Use
  • Product positioning and Marketing
  • Players and Products

Calcium carbonate

  • Introduction
  • Benefits in Use
  • Product positioning
  • Players and Products

Recent and Relevant Patents

  • Zeolite
  • Sepiolite
  • Bentonite
  • Probiotics

Contact Reports

62 Tables
7 Figures

 

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