L0011 Drivers in the Crop Protection Industry
CPL provided its client with a guide to the crop protection industry, particularly biological products. We detailed the motivations of companies to invest in the biologicals space, and what underlies market growth, as well as factors restraining growth. On the technical side, we reported on the various improvements seen in the production and performance of biopesticides and challenges companies have faced in scaling up and replicating performance seen in the lab to the commercial scale.
Finally, we discussed the key success factors for the biological crop protection products, with respect to funding, operations, registration and marketing.
Development Drivers
- Financial aspects
Technical aspects
Commercial aspects
Key success factors and Internal CapabilitiesÂ
- Company Objectives
Funding
-
Venture capital funding
Corporate funding
Sufficient money
Technical issuesÂ
- Strains of micro-organisms
Biologically active compounds
Maintaining a microbe
Fermentation
Post-fermentation
Formulation
Delivery
Assay
Success in production
Marketing and Sales
- Registration
The selling price of a biopesticide
Accessible markets and marketing focus
Distribution and sales
Internal integration
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