N9804 Alternative Crop Protection – Marketing Strategies

The objective of the study was to provide information on companies active in the alternative crop protection business to assist the client in developing a strategy in this field. Some companies are vertically integrated to the end user level, that is, they make and sell products. Other companies are horizontally integrated, that is, they specialise in distribution of products within a particular region or sector.

The contents of the study included:

Companies – geographic distribution

Product ranges – by company

Manufacturers and distributors

Distribution networks

Emerging technologies

  • Baculoviruses
  • Bt
  • Neem insecticides

Semiochemicals

Bioherbicides

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